Discover how the government is helping Ladli sisters become self-sufficient.

The Chief Minister is Ladli Behna Yojana will no longer just give money every month. The Madhya Pradesh state government is making a big step toward connecting it to women is long-term jobs and financial independence. There are about 340,000 Ladli Behnas in Ujjain district who are part of the scheme. The monthly help they get already helps them make a living. The government is now getting ready to make this base stronger and give women a permanent way to make a steady and respectable living.

The Ujjain and Anuppur districts will pilot this new project. The pilot will be used across the state if successful. Government wants women to work hard and support themselves without financial aid.

Handloom and handicrafts will be linked to the Ladli sisters.

The new plan allows Ladli Behna Yojana women to do handloom and handicraft work. The government will give some women looms and spinning wheels to weave and spin at home. Your hands-on training includes weaving, design, dyeing, and finishing. To meet market demand, better products will be made with better tools and technology.

Brand from the government goes straight to the market

The government-owned brands Mriganyani, Vindhya Valley, Kabira, and Prakrit will sell Ladli Behans' sarees, stoles, textiles, and handicrafts. These brands can sell at the district level, making it easier for women. A franchise model will also be used, which will let Ladli Behan groups and local business owners run their own stores. This will cut down on the number of middlemen and make sure that women get better prices for their goods.

How much money can the Ladli sisters make?

A woman who works in the handloom and handicraft industry can make an extra 6,000 to 12,000 rupees a month. Women can make even more money if they work together to make things. This estimate is based on the average income of women is self-help groups and Khadi and Village Industries units.

Bhairavgarh will have a strong base.

Batik art is popular in Ujjain is Bhairavgarh. About 1,200 batik, sewing, and related workers earn 300–400 rupees per day here. Batik print, embroidery, jewelry, sculpture, mandana, woodcraft, lacquer craft, and terracotta artisans are registered in the district. This strong base will be very important for carrying out the plan.

New identity from social media and online shopping

They've also come up with a plan to use social media and e-commerce sites to market Ladli Behan is products to people all over the world. This will make it more likely that local handicrafts and weaving goods will be known in big cities and around the world.

Why is it important to begin this work in Ujjain?

The district is 3.40 lakh Ladli sisters are a strong base. There are traditional handicraft centers like Bhairavgarh, where trained artisans work and the government has set up a network of brands. After the Ujjain model works, other parts of the state will follow.

What will the plan change?

This plan will give the Ladli sisters more than just money; it will also give them permanent jobs. They will have the chance to work from home. This plan will be very helpful for women who live in rural areas. This will create a new market for weaving and other traditional arts. This plan will help women become more financially independent and gain more respect in society.

A quick look at the plan is main points