CNH Industrial to Invest ₹2,000 Crore in India by 2030: New Tractor Plant Coming Up Near Greater Noida
If you have been following the tractor sector, here is a huge one. CNH Industrial, the parent firm of New Holland and Case IH tractors, is investing close to ₹2,000 crore in its India operations by 2030. Most of that money is going directly into a fresh new tractor facility which is intended to increase the company’s manufacturing capability in the country.
For a market like India, where tractor demand keeps increasing every season, this is the kind of investment that tends to radiate outward -- more local jobs, faster deliveries, and often, more competitive pricing as companies fight harder for market dominance. Let's pause to decode just what is being planned.
A New Plant on the Yamuna Expressway
CNH Industrial India’s President and Managing Director Narinder Mittal said that ₹1,000 crore investment will include setting up a new tractor facility at a greenfield site. It is coming erected on roughly 100 acres of property given along the Yamuna expressway in Uttar Pradesh, a short distance from the company’s existing Greater Noida site.
The reason for choosing a new site instead of an expansion of the existing one is a practical one – the Greater Noida factory simply does not have enough spare space left to go further. So instead of squeezing more capacity out of an already-stretched facility, CNH Industrial is starting fresh next door.
Capacity to Double – From 70,000 to 1.4 Lakh Tractors a Year
This is probably the headline number for anyone following the business. CNH Industrial makes about 70,000 tractors a year in India. With the new facility being fully operational, the number is expected to go up to over 1.4 lakh units a year by 2030.
But the deployment isn’t happening at once. The first phase alone is estimated to add around 20,000 tractors to annual output and is aimed to go active by mid-2028. The rest of the ramp-up to full capacity will happen in the next few of years, reaching the 1.4 lakh level by 2030.
And buyers also get the benefit of increased local capacity, which usually means less waiting during busy planting seasons when demand for tractors is high and dealership in-stock is often sold out.
Second ₹1,000 Crore Goes Into R&D
The manufacturing plant is only half the story. CNH Industrial is setting aside another ₹1,000 crore purely for research and product development — work that's meant to benefit both the domestic Indian market and export markets the company already serves.
In practice, this usually means newer engine technology, better fuel efficiency, and tractor models tailored more closely to the specific needs of Indian farm sizes and cropping patterns, rather than models simply adapted from global platforms.
Chasing a Top-4 Spot in the Indian Tractor Market
Beyond just building more tractors, CNH Industrial has its eyes on a bigger slice of the Indian market. The company is targeting a double-digit market share and a place among the country's top four tractor manufacturers within the next four to five years.
It's not starting from zero — CNH Industrial's tractor market share moved from about 4.3% in 2025 to roughly 5% in 2026, according to company management, and sales volumes were up an impressive 42% in the first half of calendar year 2026. That kind of growth momentum is likely a big part of why the company feels confident enough to double down with fresh capital.
CNH Industrial's Existing Footprint in India
CNH Industrial isn't new to India — it already runs three manufacturing units in the country:
Greater Noida (Uttar Pradesh): Tractors Engines of New Holland and Case IH brands
Pune (Maharashtra): Sugarcane Harvesters & Balers
Pithampur (Madhya Pradesh): Construction machinery
Four R&D facilities in India support these, including a global capabilities centre in Gurgaon employing more than 500 engineers – a reminder that India is not only a manufacturing base for CNH Industrial, but also increasingly a product design hub.
Greater Noida Plant’s Milestone: 8 Lakh Tractors and Counting
It is worth placing this expansion in context. The Greater Noida plant has been operational since 1999, and has now achieved a major milestone - its 800,000th tractor has rolled off the line. The plant produces tractors under the New Holland and Case IH brand names and exports to more than 90 countries across the world.
By mid-2026, production scaled up to 70,000 units, with an annual capacity of around 60,000 units. The new Yamuna Expressway facility is being designed to build on that basis.
Implications for Indian Farmers and Buyers
So, what does a Rs 2,000 crore investment by a foreign tractor maker in India imply for a farmer seeking for his new tractor or a dealer on the ground?
More local supply: Doubled capacity generally means better availability of New Holland and Case IH models, especially during peak demand months.
Faster new models: Expect quicker roll-out of tractors adapted for Indian field conditions as R&D investment of ₹1,000 crore is being made.
Tougher competition: With CNH Industrial targeting a top-4 position, competing manufacturers will probably sharpen their own price, financing and after-sales offers to keep their ground, which is generally good news for purchasers.
Creation of local jobs: The size of greenfield plant generally provides direct and indirect employment opportunities in the Noida-Yamuna Expressway belt.
If you're currently comparing tractor brands or looking at New Holland and Case IH models available in your region, it's worth checking updated specifications and on-road prices before you decide — capacity expansions like this one often come with revised model line-ups over the next couple of years.
Want to buy a tractor? Or find verified second-hand tractor ads near you. Compare New Holland, Case IH and other leading tractor manufacturers by price, HP and features on Tractor Kharido.
Frequently Asked Questions
Que1. How much is CNH Industrial investing in India?
Around ₹2,000 crore by 2030 — split roughly evenly between a new tractor plant and research and product development.
Que2. Where will the new tractor plant be built?
Located on 100 acres on the Yamuna Expressway in Uttar Pradesh, next to the company’s current Greater Noida site.
Que3. How much will capacity grow?
Currently, 70,000 tractors a year to nearly 1.4 lakh units a year by 2030, with the first phase of 20,000 units planned for mid-2028.
Que4. Which brands CNH Industrial sells in India?
Manufactured mostly in the Greater Noida factory, exported to over 90 countries.
Que5. What market position does CNH Industrial want to reach?
From roughly 5% today to a double-digit market share and a rank among India’s top four tractor manufacturers in four to five years.
